Specialist Communication: Personal & Private Banking (PPB)

The Communication Specialist plays a pivotal role in translating marketing strategies into impactful communication initiatives that enhance brand reputation, drive stakeholder engagement, and support business objectives. This role ensures consistent, compliant, and audience-relevant messaging across internal and external channels. It supports the Business Unit’s purpose by delivering service-oriented communication that reflects the brand’s values and tone, while leveraging digital platforms and analytics to optimise reach and resonance.

• Translate marketing objectives into clear, actionable communication plans.
• Support campaign rollouts across digital, print, broadcast, and experiential platforms.
• Align messaging with the Business Unit’s strategic priorities and tone of voice.
• Develop and edit content for campaigns, press releases, internal communications, and thought leadership.
• Collaborate with creative teams and agencies to ensure timely delivery of assets.
• Maintain a content calendar and ensure consistency across all touchpoints.
• Build strong relationships with internal stakeholders to ensure communication relevance.
• Facilitate feedback loops to refine messaging and improve engagement.
• Support cross-functional collaboration to deliver integrated communication solutions.
• Manage intranet, email newsletters, social media, and website content.
• Monitor channel performance using analytics and recommend improvements.
• Leverage AI-driven tools and omnichannel strategies to optimise reach and engagement.
• Ensure all communication adheres to brand, legal, and regulatory guidelines.
• Identify and mitigate reputational risks in messaging and campaigns.
• Maintain documentation and audit trails for communication activities.

• Bachelor’s Degree, Advanced Diploma, or B Tech (NQF 7) in Marketing or Communications (Preferred).
• 3 - 5 years experience in communications, including a track record of 2 years in a team lead/people management or technical position.
• Exposure to client service, campaign execution, and quality management.
• Familiarity with regulatory compliance in marketing communications.
• Leadership Competencies: Business Acumen, Communication, Influence, Leadership, Delivering Results, Collaboration, Decision-Making.
• Knowledge and Skills: Operational planning and execution, Process optimisation and service design, Customer experience management, Performance measurement and reporting, Governance and compliance, Digital tools and platforms, Data analysis and insight generation, Team leadership and development.